With one month to go until the FIFA World Cup 2026 kicks off on June 11, FIFA is highlighting a series of global social impact campaigns aimed at promoting unity, inclusion, and positive change beyond football.

The campaigns will run throughout the tournament across all 16 host venues, with messages displayed on stadium screens, LED boards, and digital platforms.

FIFA President Gianni Infantino said the World Cup will be used as a platform to promote peace, education, anti-racism, and healthy lifestyles, describing football as a powerful force for global unity.

The flagship “Football Unites the World” campaign will highlight the role of football in bringing people together, with special focus on peace-building initiatives and education programs supported by FIFA.

The “No Racism” campaign will reinforce FIFA’s zero-tolerance stance on discrimination, urging fans to “Listen, Stand Up, Show Up” against racism, with visibility across all 104 matches.

Meanwhile, the “Be Active” initiative will encourage physical activity, especially among young people, with interactive fan experiences, stadium activations, and fitness programs designed to promote healthy lifestyles.

FIFA says the campaigns aim to ensure the World Cup delivers a lasting social impact by inspiring unity, education, and inclusion worldwide.